Description
Rebel Ideas examines the power of 'cognitive diversity' — the ability to think differently about the world around us. It explains how to harness our unique perspectives, pool our collective intelligence, and tackle the greatest challenges of our age — from climate change to terrorism. It draws on a dazzling range of case studies, including the catastrophic failings of the CIA before 9/11, a fatal communication breakdown on top of Mount Everest, and a moving tale of de-radicalisation in America's Deep South.
Rebel Ideas will strengthen any team or organisation but has dozens of personal applications too: from the art of personal reinvention to the remarkable benefits of personalised nutrition. It shows us how to become more creative, how to collaborate in a world becoming more interconnected, and how to break free of the echo chambers that surround us all.