Do the Work

Do the Work

Our enemy is not lack of preparation; it's not the difficulty of the project, or the state of the marketplace, or the emptiness of our bank account.

The enemy is resistance.

The enemy is our chattering brain, which, if we give it so much as a nanosecond, will start producing excuses, alibis, transparent self-justifications, and a million reasons why it can't, shouldn't, or won't do what we know we need to do.

Start before you're ready.