Description
In The Upside of Irrationality, behavioral economist Dan Ariely explores the many ways in which our behavior often leads us astray in our romantic relationships, our experiences in the workplace, and our temptations to cheat. Blending everyday experience with groundbreaking research, Ariely explains how expectations, emotions, social norms and other invisible, seemingly illogical forces skew our reasoning abilities.
Among the topics explored are: what we think will make us happy and what really makes us happy; how we learn to love the ones we are with; why online dating doesn't work and how we can improve it; why learning more about people makes us like them less; why large bonuses can make CEOs less productive; how to really motivate people at work; why bad directions can help us; how we fall in love with our ideas; how we are motivated by revenge; and what motivates us to cheat.
Drawing on the same experimental methods, Ariely emphasizes the important role that irrationality plays in our day-to-day decision-making — not just in our financial marketplace, but in the most hidden aspects of our lives.
Behavioral economist Dan Ariely returns to offer a much-needed take on the irrational decisions that influence our dating lives, our workplace experiences, and our general behavior, up close and personal.
Endorsements
New York Times bestselling author — Dan Ariely
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